FAQ

Virtual and hybrid refer to how your audience engages with your event.

• Virtual events
  Your audience interacts in a fully virtual environment, either through a video conferencing tool, a live stream, a virtual event platform, or another method.
• Hybrid events
  There is a mix of audience participation – but a significant percentage of your audience participates virtually. This could be a live session streamed to a broader audience, or an exhibition where suppliers have a presence both online and offline.

Depending on your conference or event, we cover an essential piece of your event to make it a success.

The conference and event industry are powerhouses. And you are a part of it. From trade shows to exhibitions to conferences and everything in between, your events bring people together to conduct business, learn, meet new people, and launch products. However, there are times when we simply cannot bring people together in a live environment. It has happened before. It is happening now and it will happen again.

But there is nothing written anywhere that says an event needs to be in person. Before, a cancelled event was just that – cancelled. Not anymore. Your event can (and should) happen with the help of technology, either 100% virtually or with a partial live element.

A virtual event is not a trade-off or a concession – it’s an opportunity. An opportunity to grow, expand your event reach and connect with your attendees on a new level.

• Virtual events
  Your audience interacts in a fully virtual environment, either through a video conferencing tool, a live stream, a virtual event platform, or another method. Virtual events rely heavily on technology and provide content primarily through live streams, interactive webinars or other video-based channels.
• Hybrid events
  There is a mix of audience participation – but a significant percentage of your audience participates virtually. This could be a live session streamed to a broader audience, or an exhibition where suppliers have a presence both online and offline.
• Benefits of virtual & hybrid events
  • Virtual & hybrid events are powerful tools for event organizers, both in times of crisis and as supplemental options for a larger event portfolio.
  • Greater flexibility since there are no printouts or signs to change, anything and everything can be updated – even at the last minute.
  • Reduced strain on resources as virtual events demand far less resources and are much easier to organize compared to live events.
  • The barrier to attend is also far lower, meaning less work can drive more traffic.
  • Greater scalability, since virtual & hybrid events depend 100% on technology, it’s far simpler to scale your virtual event once it’s set up.

Set yourself apart, the virtual event space is young, and the potential is still untapped. There is a ton of room for creativity and unique activations. While it is true that virtual events may wane in popularity, the event industry has changed forever. Technology is no longer a premium or a maybe, it is an essential, need-to-have for your event.

A “live stream” is a content feed on the internet that is real-time (i.e. “live”) and accessible by an online audience. “Streaming” means to continually download content as it’s being watched or listened to.

Streaming is often done with a high definition camera or audio device, and the purpose is to “stream the show”. People can engage with others and the streamer in the chat but they can’t verbally engage as they would in a webinar.

An alternative to “live” streams is pre-recorded content, commonly available as streamable “video on demand” (VOD) or podcasts.

Webinars are a type of online presentation method used by organizations to inform or sell to audiences of under 100 people (typically).

They usually use a webcam, screen sharing, and are an interactive experience between the audience and presenter.

Tools commonly used for webinars include Zoom, Hangouts, GoToWebinar or Skype. The presenter often shows a presentation with some product demos, and weaves in Q&A. If selling something, the organizer will often follow-up with the viewers.

Webcast is simply a conference or a presentation that is conducted online. Webinars or live streams are sometimes called webcasts because they are “casted on the web”.

Conference calls are like webinars, and typically use a shared telephone line via online-calling software (e.g. Zoom, Google Hangouts), and often include up to 30 people.

The participants often know each other in advance, and the calls often follow a set agenda that is facilitated by a speaker.  A common tactic is to record the live stream and provide it as a VOD after the event.

Absolutely. You can count on us to ease your worries and make the live stream process much nicer, corporate, and smoother.

We never skimp on the audio quality and have a dedicated team.